Most agents start here
The Agent plan
$2,000per month, flat
The full marketing department behind one name: every listing marketed, social posted for you, website, email, ads and print. Month to month, no setup fee.
See the plansWork/Case study · Escrow & Real Estate Services · Southern California
Invisible No
More.
Listed Virtual elevated Cal West Escrow's brand presence, agent visibility, and client-facing communications, helping Iris Chae, Senior Escrow Officer, stand out in one of California's most competitive real estate markets.
Cal West EscrowSoCalMarket Coverage
Iris ChaeBrand Built
Agent-FirstMarketing Strategy
22+Yrs RE Experience
The brief
The work behind the work.
Listed Virtual provided ongoing marketing, branding, and digital support, working closely with Iris Chae to build personal brand visibility, create agent-facing marketing materials, and develop digital content that positioned Cal West Escrow as the premium choice for Southern California real estate transactions.
The Challenge
Escrow officers are often invisible to the real estate agents who hire them, business runs through referrals and relationships, not marketing. Cal West Escrow and Iris Chae wanted to change that: build a brand that agents actively sought out, not just accepted.
The build
What we actually built.
01
Personal Brand Platform for Iris Chae
Built a complete professional brand for Iris Chae, bio, professional photography direction, LinkedIn presence, and consistent brand assets that made her recognizable and referable.
Personal BioLinkedIn ProfilePhotography DirectionBrand Assets
02
Agent Relationship Marketing System
Developed a suite of agent-facing marketing materials, presentation decks, transaction guides, referral cards, and branded communications, that made it easy for agents to understand and recommend Cal West Escrow.
Capability DecksTransaction GuidesReferral MaterialsEmail Templates
03
Digital Visibility Campaign
Social media content strategy and ongoing production that kept Cal West Escrow visible and credible online, educational posts, market updates, and behind-the-scenes content that built trust with the agent community.
LinkedInInstagramGoogle ProfileContent Calendar
What we would do for you
Start where Cal West Escrow started.
The same strategy and production, at today's prices. Every service is also on the full menu.
One listing at a time
Listing launch package
$1,500per listing
Property page, brochure and flyer, six posts and two reels, email blast, just-listed and just-sold postcards, open house materials. Out within 48 hours of photos.
See what is in itAdd a caller
The Pipeline Desk
$1,650per month, add to any plan
A dedicated caller about 20 hours a week under your brokerage name: speed to lead, database revival, appointments set to your calendar, weekly call log.
How the Desk worksMore work
Three more from the portfolio.
Strand EntertainmentBrand identity, website design, and digital marketing infrastructure for a premier LA entertainment company. Built to command the room, online and off.
The Farm TableWebsite, event marketing, social media, and full creative support for a beloved farm-to-table restaurant.
Skincare by the SeaBrand identity, e-commerce website, social media strategy, and paid advertising for a coastal LA skincare brand.
All nine case studies are at listedvirtual.com/our-work.
Free listing launch preview
Send one address. See the launch with your name on it.
Within 48 hours you get a one-page preview of how we would launch that listing: property page, social suite, postcard. No pitch, no newsletter. Whether or not you ever hire us.