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Work/Case study · Restaurant & Hospitality · New England

Local Roots,
Digital Reach.

Listed Virtual delivered website support, event marketing, social media content, and full creative production for The Farm Table, a beloved farm-to-table restaurant in the heart of New England.

Restaurant MarketingWeb DesignSocial MediaEvent PromotionEmail MarketingPrint Design
The Farm Table, marketing by Listed VirtualThe Farm Table
Farm-to-TablePositioning
FullCreative Stack
EventsPromoted Regularly
22+Years Experience

The brief

The work behind the work.

Listed Virtual handled ongoing website updates, promotional design, event marketing materials, social media content production, and email marketing campaigns. A true full-service creative partner for a beloved local brand.

The Challenge

The Farm Table had a devoted local following but no consistent digital presence. Events went unannounced. New customers couldn't find them online. Seasonal offerings, holiday brunches, weekly specials, local events, needed professional promotion to reach beyond their immediate community.

Every layer. One team.

  • Website Support & UpdatesOngoing maintenance, seasonal content updates, menu pages, and event landing pages built to convert browsers to reservations.
  • Event MarketingPromotional design and digital campaigns for holiday brunches, weekly specials, and recurring seasonal events.
  • Social Media ContentConsistent, on-brand social content across Instagram and Facebook, photography direction, captions, and scheduling.
  • Email MarketingAudience engagement through targeted email campaigns for special events, new menu launches, and seasonal promotions.
  • Print & Menu DesignProfessionally designed menus, promotional flyers, and event collateral that matched the restaurant's warm, artisanal brand.
  • Brand Voice & MessagingConsistent messaging that captured the farm-to-table ethos and community spirit across all touchpoints.

Strategy and review by Zack Wysocki. Production by the Listed Virtual team: design, social, ads, CRM and video.

The build

What we actually built.

01

Website Architecture

Designed and maintained a website that makes it easy for customers to find specials, view menus, RSVP to events, and connect with the restaurant. Seasonal updates kept the site fresh year-round.

Web DesignCMS UpdatesMenu PagesEvent Landing Pages
02

Event Promotion System

Built a repeatable promotional framework for recurring events, holiday brunches, theme nights, weekly specials, with templates and workflows that made every event announcement effortless.

Design TemplatesSocial PostsEmail CampaignsPrint Collateral
03

Social Media Content Production

Ongoing content production and platform management to maintain a consistent, warm brand presence. Photography direction, copywriting, and scheduling across Instagram and Facebook.

InstagramFacebookPhotography DirectionCopywriting

What we would do for you

Start where The Farm Table started.

The same strategy and production, at today's prices. Every service is also on the full menu.

Start with the mark

Brand Essentials

from $1,500one time

Logo, color and type system, brand guide and the first set of templates. The foundation every brand in this portfolio started with.

See branding and web

The whole foundation

Full Brand + Web

from $4,500one time

Brand identity and a custom website built to convert, with hosting and updates after launch for $100 a month.

See branding and web

Get found and chosen

Paid Ads: Launch

$1,500per month, plus ad spend

Meta and Google campaigns: setup, creative, targeting, weekly optimization and reporting, with spend billed at cost.

See paid ads

More work

Three more from the portfolio.

Skincare by the Sea

Beauty & Wellness · Los Angeles

Skincare by the SeaBrand identity, e-commerce website, social media strategy, and paid advertising for a coastal LA skincare brand.
Kaminsky Real Estate Group

Luxury Real Estate · SoCal

Kaminsky Real Estate GroupComprehensive marketing leadership for one of Southern California's most recognizable luxury real estate brands.
Flynn LA

Luxury Real Estate · Los Angeles

Flynn LAPersonal brand, website, social media, and paid advertising for a top LA luxury agent.

All nine case studies are at listedvirtual.com/our-work.

Start a project

Ready to build something like this?

Every brand in this portfolio came to Listed Virtual with a problem to solve: a market to enter, a brand to build, a business to grow. Tell us what you are building and we will tell you what we would do first.

Book a 15-minute call See every service and price
Book a 15-minute callZack's calendar, pick any open slot
Text Zack413.687.5797
Emailzack@listedvirtual.com
Listed Virtual

Built to be the name Los Angeles agents call first.

A six-person marketing department for real estate agents, teams, brokerages and the brands around the deal. Santa Monica, California. Working nationwide.

34.0195° N, 118.4912° W

Real estate

  • Plans and pricing
  • The Pipeline Desk
  • The listing map
  • Commercial real estate
  • Real estate marketing
  • LA agents
  • Agent templates
  • Every service, with its price

Services

  • Branding and web design
  • Paid ads
  • SEO
  • AI and business systems

Company

  • About Zack
  • Work
  • Blog
  • Request center
  • 413.687.5797
  • zack@listedvirtual.com
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