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Work/Case study · Luxury Real Estate · Southern California

Southern California's
Luxury Standard.

Listed Virtual delivered comprehensive marketing leadership, brand strategy, and digital infrastructure for Kaminsky Real Estate Group, positioning them as one of the most recognizable luxury real estate brands in Southern California.

Luxury Real EstateBrand StrategyDigital MarketingSocial MediaListing MarketingPrint Advertising
Kaminsky Real Estate Group, marketing by Listed VirtualKaminsky Real Estate Group
$2B+KW Beverly Hills Annual Volume
TopPrint Advertiser, BH LA Times
FullBrand Stack Delivered
22+Yrs RE Marketing

The brief

The work behind the work.

Listed Virtual served as the full-service marketing and brand strategy partner, brand identity refinement, digital marketing campaigns, listing promotions, print advertising, social media, and ongoing creative production. Led by Zack Wysocki, formerly Director of Marketing at KW Beverly Hills with $2B+ annual volume.

The Challenge

Kaminsky Real Estate Group was already doing significant volume in the Southern California luxury market, but their brand and digital presence hadn't kept pace with their production. They needed a cohesive brand strategy, consistent marketing infrastructure, and a creative partner who understood luxury real estate at the highest level.

Every layer. One team.

  • Listing MarketingHigh-impact listing campaigns across digital and print, property websites, social promotion, email blasts to agent networks, and print advertising in key publications.
  • Print AdvertisingLuxury print placements in LA Times and local publications. Top Print Advertiser, Beverly Hills (LA Times, Feb 2020), achieved under this engagement.
  • Social Media ManagementPremium brand presence across Instagram and LinkedIn, consistent, on-brand content that positioned Kaminsky as the authority in Southern California luxury real estate.
  • Brand Identity & CollateralRefinement of visual identity, collateral templates, presentation decks, and all client-facing materials to match the caliber of the properties represented.
  • Website & DigitalWebsite updates, landing pages, and digital infrastructure to support agent visibility, listing exposure, and lead generation.
  • Marketing AnalyticsCampaign tracking, reporting dashboards, and data-driven optimization across all marketing channels.

Strategy and review by Zack Wysocki. Production by the Listed Virtual team: design, social, ads, CRM and video.

The build

What we actually built.

01

Luxury Listing Campaign System

Built a repeatable, high-impact listing marketing framework, from custom property websites to print advertising to social media promotion, that made every listing launch feel like an event.

Property WebsitesPrint AdsSocial MediaAgent Network Emails
02

Brand Elevation Strategy

Refined the Kaminsky brand identity and developed a consistent presence across all marketing channels. Every touchpoint, from business cards to Instagram posts to listing brochures, told the same premium story.

Brand GuidelinesPrint CollateralDigital AssetsPresentation Decks
03

Agent Visibility Platform

Developed marketing infrastructure that made individual agents at Kaminsky more visible and marketable, personal brand assets, listing toolkits, and social content systems they could execute consistently.

Agent ProfilesPersonal Brand AssetsListing ToolkitsContent Templates

What we would do for you

Start where Kaminsky Real Estate Group started.

The same strategy and production, at today's prices. Every service is also on the full menu.

Most agents start here

The Agent plan

$2,000per month, flat

The full marketing department behind one name: every listing marketed, social posted for you, website, email, ads and print. Month to month, no setup fee.

See the plans

One listing at a time

Listing launch package

$1,500per listing

Property page, brochure and flyer, six posts and two reels, email blast, just-listed and just-sold postcards, open house materials. Out within 48 hours of photos.

See what is in it

Add a caller

The Pipeline Desk

$1,650per month, add to any plan

A dedicated caller about 20 hours a week under your brokerage name: speed to lead, database revival, appointments set to your calendar, weekly call log.

How the Desk works

More work

Three more from the portfolio.

Flynn LA

Luxury Real Estate · Los Angeles

Flynn LAPersonal brand, website, social media, and paid advertising for a top LA luxury agent.
LA Brokr

Real Estate · Los Angeles

LA BrokrComplete brand launch, logo, identity, website, and digital infrastructure for a new LA brokerage.
SportStar Relocation

Athletes & National Relocation

SportStar RelocationNational brand built from zero, digital infrastructure, paid advertising, and full marketing strategy for the premier athlete relocation company in the US.

All nine case studies are at listedvirtual.com/our-work.

Free listing launch preview

Send one address. See the launch with your name on it.

Within 48 hours you get a one-page preview of how we would launch that listing: property page, social suite, postcard. No pitch, no newsletter. Whether or not you ever hire us.

Get my free launch preview See every service and price
Book a 15-minute callZack's calendar, pick any open slot
Text Zack413.687.5797
Emailzack@listedvirtual.com
Listed Virtual

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A six-person marketing department for real estate agents, teams, brokerages and the brands around the deal. Santa Monica, California. Working nationwide.

34.0195° N, 118.4912° W

Real estate

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  • LA agents
  • Agent templates
  • Every service, with its price

Services

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  • SEO
  • AI and business systems

Company

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  • Request center
  • 413.687.5797
  • zack@listedvirtual.com
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